Cordia Harrington was tired __( I )__ standing up all day and smelling like french fries __( II )__night.

Cordia Harrington was tired __( I )__ standing up all day and smelling like french fries __( II )__night.

Breadwinner

As a single mom, Cordia Harrington just needed to bring home the bacon. She ended up rolling in dough.

By Margaret Heffernan

Cordia Harrington was tired  __( I )__ standing up all day and smelling like french fries __( II )__night. A proper ty developer, she also owned and operated three McDonald’s franchises in Illinois, but as a divorced mother __( III )__ three boys, she yearned __( IV )__ a business that would provide __( V )__ her children and let her spend more time __(VI) __ them.

Her aha moment struck, strangely enough, after she was nominated in 1992 to be on the McDonald’s bun committee. “The other franchisees, all men, thought that was hilarious because of the word bun,” she recalls. “But the joke was on them: They didn’t know the company would be picking me up in a corporate jet to see bakeries around the world. Every time I went to a meeting, I loved it. This was global!” 

The experience opened her eyes to business possibilities. When McDonald’s decided it wanted a new bun supplier, Harrington became determined to win the contract, even though she had no experience running a bakery. “You see a tiny crack in the door, and you have to run through it,” she says. “I really believed I could do this.”

Harrington studied the bakery business and made sure she was never off executives’ radar. “If you have a dream, you can’t wait for people to call you,” she says. “So I’d visit a mill and send them photos of myself in a baker’s hat and jacket, holding a sign that said ‘I want to be your baker.’” After four years and 32 interviews, her persistence paid off.

Harrington sealed the deal with a handshake, sold her franchises, invested everything she owned, and borrowed $13.5 million. She was ready to build the fastest, most automated bakery in the world.

Reader’s Digest

MACKENZIE 2010.1 - QUESTÃO 16

Cordia Harrington

a) was a divorced mother who had looked forward to belonging to McDonald’s bun committee all her life.

b) became the best McDonald’s breadwinner throughout the whole USA.

c) shook hands with Illinois, which was responsible for the bun committee in a corporate jet.

d) considered the opportunity she had the tiny crack in the door that you can’t fail to get into.

e) brought home the bacon when she decided to open her own business and make bread after visiting a mill where franchises were widely offered.

QUESTÃO ANTERIOR:

- According to the text, culprit probably means

GABARITO:

d) considered the opportunity she had the tiny crack in the door that you can’t fail to get into.

RESOLUÇÃO:

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PRÓXIMA QUESTÃO:

- “Her aha moment” refers to

QUESTÃO DISPONÍVEL EM:

- Prova Mackenzie 2010.1 (Manhã e Tarde) com Gabarito